U.S. Shoppers Among Least Likely to Buy Organic
Price is Main Deterrent to Buying Organics
Results from a new online global survey from ACNielsen show that U.S. consumers are among the least likely shoppers from around the world to regularly purchase organic food and beverage products. Asked about their purchasing of organic alternatives from 11 food and beverage categories, just 6 to 15 percent of U.S. consumers said they purchase such products regularly – well short of the average among consumers from all 38 markets included in the study.
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